Samsung unveils world's first curved screen smartphone

Samsung Electronics has become the first manufacturer to unveil a smartphone with a curved screen. 

Samsung innovation war with rivals such as Apple Inc and LG Electronics Inc, Curved displays are on the frontline to expand its lead in the slowing market for high-end smartphones

The Unique design of the device resembles the Galaxy S3 and S4, but it has slight dip in the middle that looks the mobile curve alone vertical axis. The phone's body itself is rigid, so it doesn't acutally flex or bend . The Galaxy Round's 5.7-inch (14.4-centimetre) display has a slight horizontal curve and weighs less than the Galaxy Note 3, allowing a more comfortable grip than other flat-screen models on the market, Samsung said in a statement.

The global flexible display industry is predicted to grow rapidly in the next few years. Research firm IHS Display estimates the market will be worth $1.5 billion (£900 million) by 2016 and more than $10 billion by 2019.

Bendable displays could revolutionise the high-end smartphone market by making foldable designs possible as well as helping create an "unbreakable" screen thanks to its plastic base.This year one billion smartphones are expected to be made according to analysis by CCC Insight, with that becoming close to two billion in 2017.

The Galaxy Round will launch in Samsung's home country of South Korea and there are no plans yet for a global rollout.